“BE SEEN AS SOMEONE WHO “GETS THINGS DONE””

— The Software Engineer’s Guidebook: Navigating senior, tech lead, and staff engineer positions at tech companies and startups by Gergely Orosz a.co/0Wdva5E

“Take ownership of your career path if you want to be successful. Don’t hang around waiting for a manager to step in. Even if you get lucky with a great manager, they have a dozen other people to think about and will be able to dedicate only a fraction of the attention to your career that you can. There are plenty of ways to own your career, such as telling your manager and peers what you care about, sharing work that you do which they might not notice otherwise, and creating opportunities for people to give you feedback.”

— The Software Engineer’s Guidebook:

“With data lakes pulling together information from many different areas of the business, the potential for predictive analysis is definitely getting stronger. We’re trying to find a way to tie together sentiment, touchpoints, and overall stage of the journey to help us better understand and solve what the client might need next.”

Conversational AI for customer service should be:

Omnichannel: Provide a consistent, seamless experience across any channel, for any stakeholder. Proactive: Anticipate and initiate the conversations that matter, at just the right moment. Personalized: Tailor every step of the journey to deepen customer relationships and build loyalty. Effortless: Integrate across systems to make it as easy as possible for customers to get what they need. Self-improving: Keep getting smarter, faster, and more effective

Omnichannel: Provide a consistent, seamless experience across any channel, for any stakeholder. Proactive: Anticipate and initiate the conversations that matter, at just the right moment. Personalized: Tailor every step of the journey to deepen customer relationships and build loyalty. Effortless: Integrate across systems to make it as easy as possible for customers to get what they need. Self-improving: Keep getting smarter, faster, and more effective

“Whatever product or idea we come up with, it’s very likely that someone else has already created something similar. Unless it’s totally outlandish, it’s almost impossible to create something that doesn’t already have at least one, if not multiple, parallels. To make a product better than all the others, it’s important to first scope out the competition.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/0sPRCVQ

“To get a product out as quickly as possible, it’s best to release products with the bare minimum amount of features required to see how people will interact with it. Otherwise we run the risk of taking forever to release a very large, bloated, and expensive product nobody wants or needs (see Principle 44).”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/bfnENPU

“Almost everything we design as an interface can be found in the real world, and we already have an expectation of how we are supposed to interact with it (see Principle 62).”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/eoQcL6a

“The worst digital products are universally characterized as having too many choices and options. When designing interfaces, it’s important to create a system that will do most of the heavy lifting and smartly cut out the largest number of frivolous or unimportant options for the user.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/dXa4uUU

“Choice is good, but too much choice stresses us out and prolongs our decision-making process.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/33mPWG1

“it is extremely important to not overwhelm people with a bunch of unimportant options and present them with only the choices that matter.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/5RcZuRu

“they were introduced to new technologies later in life—they’re digital immigrants (see Principle 19). This makes some seniors insecure when dealing with a new digital product for the first time.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/gP5BzIc

“From research done at Microsoft by Chao Liu, Ryen W. White, and Susan Dumais, we know that if users don’t see or understand the value of a web page within ten seconds, they’ll leave. That’s because users know that they will easily be able to find whatever it is that they need somewhere else. Ten seconds is all we get to make a first impression and convince people to stay.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/0t7WqnO

“In 1933 German psychiatrist Hedwig von Restorff conducted memory experiments and discovered that when people were given a list of words to remember, they were more likely to remember the word that stood out. Whether it was longer than the rest, in a different typeface, in italic, or in a different color didn’t matter. It just had to be different. In fact, the weirder it was, the more it was remembered.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/3X2BlfX

“we are biased to believe that beautiful products work better, even if they don’t. And when they don’t, we still think they are beautiful and are far more forgiving of any potential usability issues we might encounter in the product later on. This phenomenon has been observed and confirmed in many more studies since, and is called the aesthetic-usability effect.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/3iySdw8

“Second, we also need to get people into a state of flow, which psychologist Mihály Csíkszentmihályi described as a state of complete immersion. According to Csíkszentmihályi, if people are completely involved and focused on what they are doing, activities become more engaging and enjoyable.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/7DdudqV

“Always surpass expectations.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/3PgKfsd

“We just need to listen more, and talk less. And ask smart questions (see Principle 57). And be curious. And be empathetic.”

— Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology (Rockport Universal) by Irene Pereyra a.co/gQlKJDS

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